Print & Design Awards
The judges will be looking for evidence of production quality, creativity and innovation in these categories:
Please note: The Print & Design categories are for commercial work undertaken by the printing company entering the awards.
- Best multi-channel campaign
Examples of the successful use of print in integrated multi-media campaigns, with evidence of ROI or other business benefits.
- Books and booklets
Softcover books and booklets, perfect bound or saddle-stitched, that demonstrate high production values and design quality.
- Creative use of substrates
Examples of appropriate or unusual choices of substrates that add impact and value to the design, finishing and purpose of printed materials.
- Direct mail
Leaflets, brochures and mail campaigns that demonstrate novel design and/or production values appropriate to the campaign, ideally with evidence of effectiveness.
Examples of innovation and high quality execution in finishing of print of any type.
- Graphic design
Any type of printed piece that shows creativity and visual flair that complements the purpose of the job.
- Green company of the year
Companies that can demonstrate a thorough and ongoing commitment to sustainability, with relevant certifications, policies or other supporting evidence.
- Hardback books, including photobooks
Examples of casebound books that show excellence in design, print and finishing.
- Innovation in labels
Examples of novel design, exceptional print quality and/or innovation in finishing that add value, appeal and impact to labels.
- Magazines and catalogues
In addition to print and finishing quality, the judges will be looking for evidence of logistical excellence and supporting services for publishers.
- Report and accounts
All types of company and financial reports that demonstrate high design and production values.
- Special effects
Examples of finishing treatments that add visual and/or tactile appeal to the printed piece, including creative die-or laser cutting, lamination, spot or flood varnishes, foiling (digital or analogue) and dimensional effects using clear inks.
- Wide and super-wide format
Examples of high quality design, production and installation in applications produced on wide-format printers. May include POS or other retail graphics, display, signage, vehicle and building wraps and interior décor. Photos of large scale installations may be submitted, as appropriate.
Overall, the judges are looking for a clear marketing strategy, quality in execution, and impact on business performance and results.
Please note: The Marketing category is for the printer's own campaigns, not for work undertaken for customers.
- Best printed marketing collateral
This category focuses on printers' own marketing materials. The judging criteria include originality in messaging and design, use of versioning or personalisation and evidence of contribution to the business, in addition to high production values.